• Nike debuted a new ad celebrating the life and legacy of Kobe Bryant on Sunday.
  • The ad, titled “Better: Mamba Forever,” was narrated by Kendrick Lamar, and celebrated the influence Bryant had both on and off the basketball court.
  • Throughout the ad, Lamar calls on the audience to remember how Bryant encouraged fans to “be better” in every aspect of their lives.
  • The ad was released in celebration of what would have been Bryant’s 42nd birthday.
  • Visit Insider’s homepage for more stories.

http://www.youtube.com/watch?v=C9I-W1eTCbk

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